Technology can change our lives and hearing aids are no different. Thanks to technology, devices to help individuals with hearing loss are far from the bulky and difficult ones of the past. There is a huge variety of hearing aids to suit the specific hearing profiles of an individual; these can be discrete, easy to use and adaptable. The new smart digital hearing aids feel less like a crutch and more like an accessory. In fact, it is difficult to distinguish between hearing aids and the earbuds that so many people have in their ears.